explore

approach

design

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welcome to Helix Design

As branding becomes ever more central to business success, creating a brand that has confidence, clarity and consistency is essential.

Helix Design unlock and refresh frayed brands and design new brands for clients which enable them to strengthen their reputation and deliver focussed messaging to their customers.

We design brands that are immersive in their scope, have strong identities and integrity.

Helix design for a purpose – to uncover true brand definers that give meaning to an organisation and all who work for and with it.

We create brands that influence behaviour and differentiate one organisation from another.

Helix design brands that make your business look better and for you to be smarter.

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our process

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explore

Research is the first and most important part of our design process. It plays a key role in discovering elements that make original and distinctive work. Research empowers creativity and lends focus to making confident design decisions. Our research demonstrates to clients how and why designs are created.

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approach

Intelligent creativity is at the heart of everything we do. We turn strategic insights into big ideas, creating design that is beautifully crafted, engaging and effective. By exploring a range of different concepts we choose unique the strong paths to develop further.

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design

In creating our best design we refine it and then measure it against a set of criteria to highlight how well it meets its requirements. For instance: How well does the design communicate to the consumer or audience?, How clearly does the design reflect the USP?, How strongly does the design stand out from its competition?, How creative or unique is the design?

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complete

On delivery of a new brand it is essential that it has a launch strategy. A launch is not purely a marketing exercise, it also ensures that the team have a clear appreciation of the brand’s values and how it differentiates itself from the competition and speaks to its audience. Launching a new brand identity and then keeping it fresh in the minds of the customer ensures that a brand becomes memorable in the public consciousness.

our services

Our projects range from Brand identity, Brand strategy, Consultancy, Art direction, Design, Marketing, Web and media and Exhibition environments.

Helix also collaborate with other industry professionals to offer services that include orginial photography and social media campaigns.